Scaling The Google Mountain - How Your Site Can Rank Higher In The Best Search Engine

Ever look past the first page on your Google results? No one does – they know only the best hits make the first page.

Using the following tips, you can make your site more popular with search engines and put extra money in your pocket today.

Read on to discover secrets that will make Google love you enough to put you high on their list.

First remember - the Google concept is to give people what they ask for. Search engines are designed to link users up with what they're looking for fast, with as little trouble as possible.

Sounds simple, doesn't it?

And yet there's more to Google than you think. Google has an in-built preference for sites with content that is original and up-to-date, and it reserves its highest ranks for them.

If your site is full of fluff, that is, content that is useless to the reader, you'll never get off that second page. And despite rumors to the contrary, you can't trick Google. The only way to win the Google game is to provide continuous and unique content, high in originality, easy on the technical details.

To rank high, first get rid of links to discontinued pages and directories.

Keep your pages tidy and understandable. Use meta tags that enable a user to see immediately what the web page is about. Title your images, and use alt tags correctly.

Your content should target the kind of consumers you're hoping to attract. You must know their needs and cater to them. Make sure your site answers all of the questions they will have about your product.

Know your niche. If your site can provide users with something they will find nowhere else, they're sure to come back for more.

The key is this – make your site easy to "read". If a user can assess it quickly, then so can Google.

Need another quick method for climbing the ranks in Google?

Try getting at least 35 relevant links from other sites to yours. This is one of the best ways to power up your site and make yourself attractive to Google.

Be careful though – this will only work if the links are from sites already indexed by Google. Don't waste your time with non-indexed sites. Find one-way quality (!) backlinks and watch your rank go up!

Naturally it will give your site an invaluable boost if you can list it on high-ranking directories that are relevant to your niche.

Go the creative route and get links from other sites, something that is often as easy as signing the site's guest book or posting an article. Concentrate your effort on sites that show up on Google's top ten – it's that simple!

But remember, the real trick is that there are no tricks. Roll up your sleeves and make sure your site provides truly useful and unique content, keep it clean and readable – and with quality backlinks you're on your way to ranking up there with the best of them in Google.